Show Notes

Join Andrew Lees with his guest, Jennifer Thornton of 304 Coaching as they talk about talent strategy and everything about getting the right person on the team. In this episode, Jennifer shares her experience of building 304 Coaching and what she believed was the most important lesson she had to take to make her entrepreneurial life possible. Jennifer also discusses why she believes that every firm should have a talent strategy and not just depend on resumes. All of those and more as you tune in. 

In this episode you will learn:

  • Growing up in the retail industry and waking up to KPIs. 
  • Provide experiences for your team, expand how they see their roles.
  • Be honest about what work you need to get done to who you’re hiring.
  • A leader’s role to grow and scale the team.
  • Keeping everyone’s opinion out of your head and staying true to what you believe in.
  • …and so much more. 

About Jennifer Thornton:

Jennifer’s success came from her passion for developing strong talent strategies that enable business plans to come to life. The rapid growth of her consulting firm 304 Coaching has been largely due to Jennifer’s unconventional approach to building innovative workforce development solutions for companies who are facing breakthrough growth and accelerated hiring patterns.

She is credentialed through the International Coaching Federation and holds certifications in several different coaching methodologies including Conversation Intelligence and Gallup Strengths.

She lives in Texas with her family and three rescues. In her free time, she enjoys reading, historic preservation, remodeling her lake home and spending time with friends.

You can find Jennifer Thornton on:


You can find That Entrepreneur Life on:


Support the show (