Join Andrew Lees and guest Neil Gordon as he shares his system of creating messages that connect with people. Neil talks about his game-changing approach to sales funnels, the four-part framework that allows entrepreneurs to deliver content that people engage with, and the story of how he discovered the target audience that he serves up to this day. Does more information equate to more value? In this insight-rich discussion, Neil imparts his take on the matter. In this episode you will learn: ✅ Entrepreneurship doesn’t start with your resignation ✅ What makes people care about your solutions? ✅ The Secret Sauce Statement ✅ Rethink what you believe about when making a pitch ✅ How should you approach a book proposal? ✅and so much more! About Neil Gordon: Neil Gordon helps influencers to double their speaking fees, get six-figure book advances, and be seen on shows like Ellen and Dr. Oz. Previously, Neil worked on the editorial staff of Penguin Random House, where he worked with New York Times bestselling authors. You can find Neil Gordon on... Website: LinkedIn: Facebook: Twitter: YouTube: You can find That Entrepreneur Life on... Website: Facebook: Instagram: Twitter: YouTube: --- This episode is sponsored by Anchor, the easiest way to make a podcast: --- Send in a voice message: Support this podcast: Listen to the full episode here: